Pre-Order $298 38mm

Forward Watch Co.
Bluebonnet
Buy it directly from the brand's website.
A Dress watch, in a square stainless steel case, 38mm, with a blue printed character illustration with flat finish dial, powered by the Japanese quartz.
It is currently available to buy directly from the brand. Within its segment, this reference is priced near the middle of the pack, close to what comparable watches typically cost. This segment covers 49 tracked dress watches in this size and price class, ranging from USD 104 to USD 300. This reference first launched in January 2023.
Diameter
38mm
Lug to lug
46mm
Between lugs
20mm
Thickness
8.5mm
Weight
48g
Movement Type
quartz
Movement Name
Japanese quartz
Water resistance
3 bar
Crystal Type
sapphire
Crystal Description
Scratch-resistant sapphire crystal
Its scarcity score of 0/100 is the lowest possible, placing it among the easiest-to-get tracked watches in the catalog. Its scarcity score has fallen about 8 points over the past 179 days. The high point in that window was a score near 8, reached in May 2026. That's in line with Happiewatch's catalog overall.
This reference has no sell-out history of its own yet. How Happiewatch models usually sell out and restock
No rush
Brand pattern · 32 models
About 94% of this brand's tracked models are currently in stock.
Scarcity rank (in its segment)Top 90%
Price vs segment14% below segment median
Last confirmed:
Tracked since 4/14/26 (200 days).
Available4/14/26
7 months straight
April 2026
Today
Currently priced at $229.00, up from $219.00 on 10/16/26.
$229.00 USD10/16/26
$219.00
At its highest recorded price
$229.00
$219.004/27/26
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